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May 3, 2007

Should the Seattle (Alexa) Index also include BigCos?

By Marcelo Calbucci

 

    The question is simple. We created the Seattle Startup Index, but companies that have been in the market for a while, or are publicly traded are not being listed. Is it fair that we are not really listing Amazon.com, Microsoft, Real Networks and other great companies from the Puget Sound?

 

    One side of the coin tells me this index is more interesting with Tech Startups only. The other side tells it is incomplete without all the companies.

 

    What do you think?

 

    We have basic 4 options:

  1. Track only Tech Startups: the site is the service/product
  2. Track only Startups: include companies that are brick-and-mortar and the site is just a marketing/sales channel, or service providers (consultants), etc.
  3. Track only Tech companies: From startups to publicly traded companies, but only from the tech sector.
  4. Track all Puget Sound companies.

    Number four would be quite a task since I don't even know where to get this list from. Not only that, but it would be a weird mix of Sampa compared to Amazon compared to Weyerhaeuser compared to Immunex compared to Boeing.

 

 


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